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The business side of Valentine's Day---using library resources

Posted on: Feb 5, 2013 @ 10:26:32 am

You may think that Valentine's Day is all about hearts, flowers, love and romance.

But if you are studying any of the Business disciplines, you may have a different outlook.

In February 2012, Business Week predicted that $17.6 billion would be spent on Valentine's Day 2012. That's a lot of candy, flowers, and cards. And jewelry.

Searching library databases like Business Source Premier will result in some interesting information on holiday-related revenue. Click on Articles and Databases, and select Business, then choose one of the Business databases.

Billions of dollars? That's a lot for a Business student to love!

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